Behavior Analytics Retail

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Ronny Max

Ronny Max is an author, speaker, and executive coach. In 2015, Ronny served as the domain expert at Stanford University Vision Project, the first research venture into AI technologies for physical retail. In 2017, she founded the Behavior Analytics Academy. Ronny Max coined and developed the In-Store Optimization (ISO) frameworks for physical environments.
in-store heuristic evaluation

In-Store Heuristic Evaluation: Capture the Customer’s Experience

Heuristic Evaluation is the first step in building the In-Store Sales Funnel. Get the #1 framework for tracking customer behaviors in stores.

By Ronny Max, 10 hours10 hours ago

53 Experiential & Concept Stores in New York (2021)

Experience the concept stores of the future, today! Get Google Maps for experiential, flagship, and retail-tech stores tour in New York City

By Ronny Max, 3 weeks3 weeks ago

17 Technologies of People Tracking

People Tracking Technologies generate actionable insights to increase conversion rates and profits of physical locations

By Ronny Max, 10 months9 hours ago

Mall Analytics [Infographic]

Shopping mall analytics measure the quality of relationships between mall owners and retail stores. KPIs include foot traffic, proximity traffic, and capture rate

By Ronny Max, 1 year12 months ago

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